Crypto entertainment platform 1win has opened the public sale for $1WIN, putting 130 million tokens on offer ahead of its Token Generation Event on October 30.
The two-week sale begins October 15 with $1WIN priced at $0.03 USDC, giving the token a fully diluted valuation of $30 million based on its fixed one-billion-token supply. The public allocation represents 13% of the total supply, or $3.9 million worth of $1WIN at the sale price.
Participants can commit USDC with a minimum contribution of $10 and no maximum. The sale will remain open for the full subscription period rather than closing once commitments reach $3.9 million.
That is possible because 1win is using an oversubscription model. Once the sale ends, the 130 million tokens will be distributed proportionally according to each participant’s share of all USDC committed. Any unused USDC is then refunded.
The structure removes the race that comes with first-come-first-served token launches. Subscription-based models are already familiar in crypto. Binance Launchpad has previously used a similar mechanism, with final allocations calculated according to each participant’s share of the total funds committed.
Bringing a Token Into an Existing Business
The more notable part of the $1WIN launch may be what already exists around it.
1win was founded in 2016 and says it now serves 100 million registered players across international markets. Its business spans casino gaming, sportsbook and esports, crypto payments and other entertainment products. According to the company, the platform is already profitable and its existing operations do not depend on the token.
$1WIN is being introduced as another layer within that ecosystem.
The token is designed for gaming, betting, lottery, rewards and other platform functions. 1win detailed a structure in which 10% of revenue generated from gameplay conducted with $1WIN is used for open-market buybacks. A separate mechanism permanently burns 10% of $1WIN spent across supported platform products.
There will also be no additional token issuance beyond the fixed one-billion supply.
Together, the model gives $1WIN three straightforward economic mechanisms to watch after launch: buybacks funded from operating revenue, token burns connected to platform usage, and a supply that cannot be expanded through additional minting.
Built on Solana
$1WIN will launch as a native Solana SPL token, making it compatible with wallets and applications that support Solana’s standard token infrastructure. Solana’s token infrastructure has supporting functions including transfers, burns and control over mint authority.
Security work has also taken place ahead of the sale. CertiK and Halborn completed independent assessments of the Solana smart contracts supporting the token, sale and burn functionality.
CertiK’s published assessment of $1WIN lists 10 findings, with no critical or major-severity findings and both medium-severity findings resolved. Halborn’s separate smart contract assessment similarly reported no critical or high-severity findings, with three of four findings solved and one low-severity item partially solved.
The token sale also follows several earlier moves by 1win to bring crypto further into its main product. In August, the platform introduced wallet-based authentication through Trust Wallet, MetaMask and WalletConnect, allowing users to create an account and deposit directly through a connected wallet.
The public sale now puts the token itself into that strategy. Contributions remain open through October 30, when the TGE is scheduled to take place and final pro-rata allocations can be determined.
For 1win, the next test comes after that point: whether a token introduced to an already active gaming platform can turn its existing users and revenue into sustained on-chain activity.
